Chinu Kala, the founder of Rubans Accessories, is a testament to the power of resilience and determination. Fleeing her home at 15 with just ₹300 due to family disagreements, she faced significant challenges. Starting with difficult days at Mumbai Central railway station and progressing to door-to-door sales, Kala’s perseverance saw her rapidly ascend from those early struggles, eventually managing a small team within months.
Her journey continued through various roles, including a distributor for Yellow Pages and a customer care executive at a Tata Indicom franchisee, where she met her husband and future business partner, Amit Kala. The turning point in her entrepreneurial journey came after participating in the Gladrags Mrs. India contest in 2006, where she made it to the top 10 finalists. This experience sparked her interest in the jewelry business, particularly noticing the significant impact a single piece of jewelry could have on fashion.
In 2014, Kala founded Rubans Accessories, a Bengaluru-based artificial jewelry brand. The brand has experienced remarkable growth, significantly increasing its sales over the years.
Rubans Accessories primarily retails through Myntra and its own website. Chinu Kala’s story is an inspiring one, showing how hard work, determination, and a clear vision can help overcome adversity and lead to substantial success.